Content Marketing Strategist | December 2018 - Present
Content Manager | July 2018 - November 2018
Marketing Coordinator | May 2014 - June 2018
Responsible for developing and executing marketing strategies for B2B and B2C brands including social media marketing; content writing; editing; and publishing; supporting email marketing needs; website maintenance, and more. Maintenance includes installing updates and plugins, theme customization, lead-generating page creation, and ongoing copy updates. Coordinates trade show operations including registration, monitoring budgets, creative needs, and ordering booth materials. Monitors marketing leads and assigns to sales team using Salesforce.
Graduate Teaching Assistant | August 2013 - May 2014
Assisted professors in the Nicholson School of Communication by grading assignments, managing online courses, communicating with students, and helping with experiments and data collection.
Office Assistant | April 2013 - August 2013
Helped travelers plan their perfect Disney vacation by taking reservations and providing guest service during their stay. Communicated with guests, homeowners, and staff to make sure that all homes were in top condition. Assisted with blog writing, website design, and social media strategy.
Marketing Specialist | August 2012 - April 2013
Created profiles and developed content for social media websites in order to promote real estate professionals and the company as a leading central Florida agency. Developed websites, blogs, and SEO content to earn leads for our agents and planned and taught classes to inform Realtors about the newest social media tactics.
Wordpress and CMS
Marketing automation with Pardot and Salesforce
Hootsuite, Sprout Social, TweetDeck, and other social management systems
Managing business accounts on all major social networks
Social media advertising management and analytics
Microsoft Office Suite
Familiarity with HTML and CSS
Excellent written and verbal communication skills